Wakeupwalmart.Com Launches 2006 ‘Change Wal-Mart, Change America’

News Advisory:

WakeUpWalMart.com, America’s campaign to change Wal-Mart, is taking its national movement, and headquarters, on the road in a non-stop cross-country tour hitting 19 states and 35 cities in 35 days. The nationwide bus tour, titled the “2006 Change Wal-Mart, Change America Tour,” is an unprecedented and exciting new move in the group’s campaign to change Wal-Mart into a responsible and moral employer.

The tour launches on August 1st in New York City and ends in Seattle on September 4th, Labor Day. During the tour, the WakeUpWalMart.com campaign will hold a series of events each day with supporters and political leaders to build public awareness about the need for Wal-Mart to change into a better corporate citizen. Some of the nation’s most prominent civic and political leaders will take part in the tour, including former Democratic Vice-Presidential Candidate and former U.S. Senator John Edwards, Iowa Governor Tom Vilsack, Congresswoman Rosa DeLauro, Ohio U.S. Senate candidate Congressman Sherrod Brown, Maryland U.S. Senate candidates Congressman Ben Cardin and former NAACP President Kweisi Mfume, Connecticut U.S. Senate candidate Ned Lamont, Connecticut Governor candidate, John DeStefano, Ohio Congresswoman Marcy Kaptur, President of the Change-to-Win labor federation Anna Burger, and many others. Additional announcements concerning speakers and event details will be made ahead of each of the tour stops.

“Whether it is at community meetings of 20 people, town halls, busy public squares, metro stops or state fairs with thousands of people, we are taking our campaign to change Wal-Mart directly to the American people because we know by joining together we can change Wal-Mart and change America for the better,” said Paul Blank, campaign director for WakeUpWalMart.com.

On the “2006 Change Wal-Mart, Change America” bus tour WakeUpWalMart.com will be holding a series of events and actions all across America, including townhalls, community meetings, canvasses, as well as a summer membership drive at sporting events, state fairs, public squares, and at various Wal-Mart stores. In addition, as part of the 5-week tour, WakeUpWalMart.com will also release a new 30-second ad, titled “One Mission” that will air in cities across the country in coordination with the tour stops.

“From the East Coast, to America’s heartland, to the West Coast, we are asking Americans to join the fight for a better America where workers have good paying jobs and affordable health benefits. Our goal is to unleash an exciting new grassroots movement to hold corporations accountable, empower the American people, and make Wal-Mart a responsible corporate citizen that provides affordable health care, pays a living wage, protects American jobs and reflects the best of our values,” added Blank.

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Source:
U.S. Newswire